E KOMO MAI!   Welcome to Hāna Farmers Market Online

The Hana Farmers Market is held every Friday in Hana Town from 3:00 to 5:00, with kūpuna (seniors 65+) shopping starting at 2:30.

Pre-order online here, and pick up your order with each vendor at the Friday market.

Order each week from Friday through Tuesday by 9:00 a.m. for pick-up on the following Friday.

Items from Okoa Farm, Sunfresh, Maui Breadfruit Co. and Hana Ranch (which we bring in from the other side) are exclusive to the online market and only available for pickup at the physical market if pre-ordered online. Pick up orders from these vendors at HFUU tent.

Hana Ranch (Maui Cattle Company) ground beef can be only ordered for pickup on the first Friday market of each month.

Hana Farmers Market is accepting 2021 Senior Farmers’ Market Nutrition Program coupons. Eligible low-income seniors can receive free coupons for unprocessed locally grown fruits, vegetables, herbs and honey. Visit MEO for more information and application form. 

Take the East Maui Food Assessment 'Ohana Survey

Here's a quick tutorial on how the order process works. 

Questions? Email or call or text ‭(808) 378-0084‬

Visit for more information on the market. 

Read more about using SNAP/EBT payment method.

Farmers and Producers who want to sell in the market, email with your name, farm name and location, contact information, and products you are interested in selling.

If you are in another part of Maui island, please visit for other pickup locations.

If you are already set up as a producer, Producer Login.